01Business Discovery

A conversation about your business — guided by Rae.

Business Discovery is the first step of every new website project at Simplified Tech Solutions. It is a guided conversation, not a form, and it produces a written record of how your business actually works.

02Why we begin here

Understanding before technology

Most technology projects fail because the work begins before anyone has written down how the business runs. Discovery removes that risk. Nothing is designed, recommended, or quoted until your business has been documented and reviewed.

Business Discovery is required for every new website project. It is the reason our recommendations are specific to your business instead of a pre-packaged list of services.

03Your guide

Meet Rae

Rae is the Simplified Tech Solutions discovery guide. Rae asks one question at a time, listens to the full answer, and follows the conversation where your business leads it.

Every question has a purpose

Rae only asks about things that change what gets built. Nothing is collected for the sake of a file.

Your words are preserved

Nothing is invented or assumed. Your business is documented in the language you use to describe it.

A conversation, not a questionnaire

It should feel like sitting down with a consultant who is genuinely trying to understand your business.

04Before you begin

What you'll be asked about

No preparation is required. You do not need documents, numbers, or answers written down in advance — if something is undecided, saying so is a useful answer.

  1. 01

    Who your best customers are

    Who you serve today, and which customers are worth the most to your business.

  2. 02

    What you sell, in plain language

    Your services described the way you describe them — not the way a template describes them.

  3. 03

    How inquiries reach you today

    How work currently arrives, including the parts that happen by phone, email, or memory.

  4. 04

    What happens after someone inquires

    Your follow-up path, so leads stop depending on someone remembering to respond.

  5. 05

    The tools your business already runs on

    Existing tools are recorded first. Replacing something is a decision, never a default.

  6. 06

    Where you want the business in a year

    Your goals, so what gets built serves the next stage of the business, not only today.

05What to expect

Time, privacy, and saving your progress

About 15–20 minutes

Most conversations take fifteen to twenty minutes. There is no timer and no deadline — longer answers make the blueprint better, not slower.

Your information stays private

What you share is used only to review your business and prepare your Business Blueprint. It is reviewed by Simplified Tech Solutions and is never sold or shared with third parties for marketing.

Progress saves as you go

Every answer is saved as soon as you send it. You can close the page and return later on the same device, or use the resume link the conversation gives you.

06After you finish

From conversation to proposal

Recommendations are never made until your Discovery has been read in full by Simplified Tech Solutions.

  1. 01

    Your Discovery is submitted and reviewed

    You are taken to a confirmation page, and your conversation is read directly by STS — not processed automatically.

  2. 02

    Your Business Blueprint is prepared

    Your answers become a written specification of your business: customers, services, how work arrives, and where you're headed.

  3. 03

    You review and approve the Blueprint

    The Blueprint is yours to read and correct. Nothing is built from an understanding you have not confirmed.

  4. 04

    We follow up if anything needs clarification

    If a detail materially affects the implementation, we contact you using the method you provided.

  5. 05

    If the project is a good fit, a proposal follows

    A customized proposal is sent through HoneyBook, priced against the Blueprint rather than a generic package.

07Business Discovery

Start your conversation with Rae

Begin whenever you're ready. Rae will take it one question at a time.

Preparing your discovery…